Building india’s next gen fashion powerhouse | Prashanth Aluru | Iconic

In this exclusive conversation, Prashanth Aluru, Co-Founder & CEO, TMRW House of Brands, speaks with Vaishnavi Gupta, Associate Editor, IndianRetailer.com, about 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐈𝐧𝐝𝐢𝐚’𝐬 𝐧𝐞𝐱𝐭 𝐠𝐞𝐧 𝐟𝐚𝐬𝐡𝐢𝐨𝐧 𝐩𝐨𝐰𝐞𝐫𝐡𝐨𝐮𝐬𝐞.

From scaling digital first brands to creating a strong omnichannel play, Prashanth shares how TMRW is redefining the house of brands model with a sharp focus on consumer insight, profitable growth and long term value creation.

As India’s fashion ecosystem evolves, TMRW’s approach to brand building, strategic acquisitions and operational excellence offers a blueprint for the future of fashion retail.